13 November 2019 – 11:30 am EST.
Working with CRM, your data is everything. Its quality can profoundly affect the success of any CRM project, it can make the difference between colleagues using a system successfully and not.
In this webinar Simon will look at ways of bringing important data into your CRM from spreadsheets or other business systems, managing the quality of it, and keeping it up-to-date.
He will also discuss how it can be successfully used to propel sales, marketing, project or event delivery, and customer support.
This webinar will last approximately 20 minutes plus an additional 10 minutes for a Q&A session at the end.
About the Presenter(s)
Simon Lang is a former Gold-Vision client who joined the team 7 years ago. His career includes working as Account Director for McCann Erickson, a global marketing agency, setting up and running the International Contact Centre for Bentley Motors at the launch of the Continental GT model, and the setting up and running of CRM at Nautor’s Swan, a luxury yacht builder based in Italy. He went on to build emerging markets for Swan including Russia and the Far East and especially China, all using Gold-Vision CRM as a core tool for retaining clients and developing new ones. On finally returning to the UK he joined Gold-Vision in a new business capacity.