Onboard new customers
So now that you’ve done all the hard work to capture a lead and nurture it to the point where they have become a customer, what happens next?
Unlike many other marketing automation solutions that position themselves as a ‘lead only’ tool, Gold-Vision’s marketing automation tool is fully integrated with your CRM database. This means that you can continue to use all of the features that come with marketing automation even after your leads have become customers.
This is extremely helpful when it comes to onboarding new customers to your business. Using marketing automation, you can set up a simple but extremely effective automated welcome campaign that will share everything your new customers need to know at structured and planned out intervals for the best customer experience possible.